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The 11th Hour, Revisited

The following is a letter from Leonardo DiCaprio about the film, The 11th Hour, that opened in theaters in Fall 2007. The documentary features Sole Technology and etnies owner and president, Pierre Andre Senizergues and his efforts in going green, including the etnies SEED Project.

Friends,

P.S. Please feel free to use the code to embed the trailer on your website!

The Shins Contest & Artist Page...

The etnies Artist of the Month for December is none other than The Shins! Ahh... just the band to warm our winter days. Check out the new Artist Page and enter to win one of our etnies and The Shins prize packs!

COSTA RICANS SWEEP REEF LATIN PRO!

Press Release from - Federacion de Surf de Costa Rica

PLAYA JACO, COSTA RICA November 27, 2007 – It may have been the Brazilian Ernest Nunes who earned the 2007 Asociacion Latinamerica de Surf (ALAS) Latin & Caribbean Open title by the end of the day on Saturday, but it Jairo Pérez from the home turf who came away the big winner of the Reef Classic Latin Pro Costa Rica in Playa Jaco the next day, Sunday, November 25. The 17-year-old won the 9th—and final—ALAS Tour event with steady, controlled maneuvering, in a man-to-man final heat against his own countryman, Jaco’s Luis Vindas. As a matter of fact, with the exception of Venezuelan Ronald Reyes winning the Longboard category, all of the major divisions were taken by the Ticos: Jaco’s Nataly Bernold won Women’s and Jaco’s Jason Torres scored a trophy for Pro Juniors.

“With the exception of a national contest a while ago, this is my first Open win,” said the diminutive, muscled youngster after receiving a $4,000 winner’s check and his own, giant trophy for the 6-star ALAS triumph. “When the contest started on Friday, I realized there were a lot of good surfers; I didn’t think I was good enough, but as the contest went on and especially, when it came to competing with our national champion Diego (Naranjo, Jaco), and then Diego Cadena (Mexico), I got nervous. Thank God he gave me the waves and the money because he knows how much I needed both of those things today.”

Against Vindas in the finals, Pérez received accolades for an impressive five off-the-tops on a critical part of a left wave, followed by a snap, an aerial, and a final bottom turn, scoring the highest in the Championship with 8.73 points. Of course, the other big surprise of the event, was when Jairo defeated the International Surfing Associations’ (ISA) ranked #13 Cadena in that semifinal heat. Not to mention that the youngster surfed in two finals—Open and Junior categories.

Meanwhile, Vindas defeated the Puerto Rican Gabriel Escudero with his trademark aerials—including once performing two on one wave. With this, he rated the second best average score of the weekend with 16.10 points in the semifinals, and though tough, were a warm-up for the last heat which became “a great final between Ticos to represent the country and Jaco. We live here and we both know the wave.”

The Open tally resulted in Pérez at 1st, Vindas 2nd, Escudero 3rd and Cadena 4th.

Peru’s Valeria Solé, also secured her 2007 ALAS Latin & Caribbean Women’s title in Jaco, since her closest competitor, the Peruvian Analí Gómez, didn’t make it to Costa Rica. Yet, once again, the big news was a Tica—14-year-old wunderkind Nataly Bernold, who recently moved with her family from Guanacaste’s Tamarindo to Jaco, also making the contest ground her home base.

Bernold began and ended the weekend with great performances—and the last day of the contest she demonstrated why José Urena, President of the Costa Rica Federacion de Surf (FSC) calls her a “contest machine” She offered excellent rollers and snaps in the critical part of the wave, just what the judges needed to award her 1st place in the Women’s Reef Classic Latin Pro Costa Rica, beating her mentor, 5-time Costa Rican National Women’s Champion and 2-time Central American Women’s Champion Lisbeth Vindas in the 4-women final heat. Vindas took 2nd, Solé was 3rd.

Torres, who holds the only Pan American Surfing Games gold medal for his Junior triumph in 2005, earned the best championship average with a 16.17 on the second day of competition with his Open category score, but bust out of the pack this weekend to win the Pro Juniors at the Reef Classic Latin Pro Costa Rica. He and friend Pérez were in the final 4-man heat. Pérez won 2nd, the Venezulean Francisco Bellorian placed 3rd, with Chilean Manuel Selman 4th. Selman became the 3-time ALAS Pro Junior Champion.

The 2007 ALAS Latin & Caribbean Longboard Champion is Martín Pérez. The awards ceremony will be in January, in the ALAS TOUR 2008 first stop.

For more information on Costa Rican surfers or the Federacion de Surf de Costa Rica, please go to www.surfingcr.net.

Photos Courtesy of ALAS

Kai and Jeremy Duke It Out!

GvR Surf Video!

etnies Holiday Footwear and Accessories!

Have you checked out all the new Holiday footwear, clothing and accessories yet!? Do it and start making those holiday wish lists!

FREE Stuff This Weekend Only!

Thanksgiving Wishes!

For those of you who celebrate it, etnies would like to wish you and your family and friends a very Happy Thanksgiving! Eat, drink and be merry!

Give The Gift Of etnies!

Midget Smith Benefit Event Tonight!

Well-known shaper, ASP judge & local surfing icon Midget Smith was recently diagnosed with cancer and is currently undergoing chemotherapy. Midget beat the disease 22 years ago and has been unable to obtain medical insurance since. With his ongoing treatments the medical bills are stacking up. Midget has touched the lives of many in and out of the water. This is our chance to give a little something back.

The OC Tavern, located at 2369 El Camino, San Clemente, will host the next event on November 15th staring at 7:00 p.m. There will be a cover charge at the door of $10. This party will be one you don’t want to miss. A surfboard & art auction, huge raffle and live music all night are just a few on the list of events for the evening. The entire cover charge, the money raised from the auction & raffle will be donated directly to a Medical Fund that has been set up for Midget. Mike Ness from Social Distortion will be playing too!

For those of you who don’t know who Midget Smith is, he played a major part in the San Clemente progressive surfing movement. Midget was one of the heavy hitters that frequented the Pier back in the 70’s & 80’s. He has been shaping for over thirty years and for many of today’s top pros along the way. Andy Irons, Occy, Luke Egan, Martin Potter, Dane Kealoha, Ben Bourgeois, Shane Beschen, Chris and Pat Drummy & Travis Mellem are just a few on Midget's list of pro customs. Midget has also served as head judge for the ASP North America, Bud Tour, ASP World Longboard Tour, X Games, and National Surf League. Midget’s work as a judge is respected worldwide, and in his hometown of San Clemente he has long been revered as a surfing legend and mentor to many.

Wanna Laugh?

Slams are always funny. Even when they are slams from walking. Lesson for the day: Nobody's perfect. Not even "models."

Pierre For The Masses!

Green. So hot right now.

Our fearless leader and resident green guru is doing his part to raise eco-awareness. Recently featured in Footwear News as one of the "Power 100" (above), Pierre continues preaching for the planet this week on Fuel TV's The Daily Habit. Catch his appearance this Friday at 6pm PST/9pm EST.

The show rebroadcasts on Friday, November 16th at 9 p.m. PST/12 a.m. EST, the following day at 11:30 a.m. PST/2:30 p.m. EST and again at 2:30 p.m. PST/5:30 p.m. EST (check local listings in your area).

Only 2 Days To Order...

Ian Bloch Lands a Cover!

Check out etnies am Ian Bloch on the cover of Dirty Jersey's GSS magazine.

Waves Surf Mag Love!

The November issue of Australian based, Waves surf magazine, has some gnarly shots of our riders slashin' like the slayers they are! Our own Andrew Mooney, Cortney and Kerby Brown can all be seen ripping it up. Make sure you pick up a copy to get all the photos and articles on our surfers!

Band of Horses Contest! Enter Now!

We here at etnies are big Band of Horses fans, and to celebrate the new release of Cease to Begin, Band of Horses is the etnies Artist of the Month for November and we're giving away a Band of Horses prize pack featuring a free pair of etnies shoes, a Band of Horses T-shirt and a copy of their new CD Cease to Begin. Fill out the form to enter and good luck!

Darwin Rips!

Check out our boy Darwin Holmes' new spot for Life Rolls On

New to the etnies Online Store!

A Cold & Lonely Sticker...

Shot by Mr. Edward Templeton.